Born to be a legendary C, C Luo became the new spokesperson for the brand
On April 3rd, the leading brand of China's garment industry, Qiongpai, held a grand signing ceremony in Turin, Italy, officially announcing the international football superstar Cristiano Ronaldo (hereinafter referred to as “C Ronaldoâ€) as the brand new spokesperson. . Previously, the brand has already released this news through the official social platform, and immediately ignited public opinion concerns. Fans are expecting a spark of the Chinese glamour and the king's demeanor.
Hong Hao, the chairman of the board, set up a photo with the brand new spokesperson C Ronaldo
The signing ceremony also indicates a brighter future. Hong Hao, chairman of Fujian Jianpai Fashion Technology Co., Ltd. (hereinafter referred to as “柒牌â€), said: “As the first men’s brand in China to sign international football superstars, the brand With C Ronaldo, through the cooperation of more yuan, deducting a new fashion style, interpreting the brand value proposition and highlighting the power of Chinese fashion."
Born C
"7" stands for luck, persistence, challenge, and the king. It contains people's optimistic attitude and unremitting pursuit of a better life. In today's football, "7" has become the symbol of Cristiano Ronaldo. This former streetball teenager has been more self-transcending and has given the "7" more legendary achievements with brilliant achievements: in his 17-year career, he took it together. The next 29 champions, 5 degrees won the FIFA Golden Globe Award, 4 times won the Golden Boot Award, 3 times won the World Footballer, 7 times won the Champions League top scorer and other personal honors, and maintained a number of records.
In the same way, the 40-year-old plaque was established as a suit for the Chinese singer. From the hands of a pair of scissors and a sewing machine, it became a large-scale clothing enterprise that upholds the Chinese culture and constantly breaks through innovation. In the continuous exploration, the brand has always adhered to the "innovative fashion" concept, focusing on the development strategy of "multi-brand, multi-series, strong single-item", and constantly practice the corporate mission of "creating Chinese fashion and performing a beautiful life". In the past 40 years, the brand has been well-received. Among them, the Chinese brand was selected as the flag-bearer dress for the 2008 Beijing Olympic and Paralympic Games. The official APEC summit in 2014 was appointed; the 18th China International Investment and Trade in 2014 The only designated investment expert dress in the fair; the 2017 BRICS leader Xiamen meeting designated concierge service... The brand has won praises in international conferences and events with its unique and fashionable language, and shows the world the style of big country brand.
Chairman of the Board of Directors, Hong Wei, gave a speech
Hong Hao, chairman of the board of directors, said that the success of Cristiano Ronaldo is not only due to its extraordinary talent, but also to continuous self-breakthrough and the pursuit of the ultimate attitude of life, which coincides with the brand spirit of self-confidence and creativity. . Because of similar growth experience and common value pursuit, the cooperation between 柒牌 and C Luo can be described as a strong alliance. Hong Hao is convinced that the cooperation with C Luo will speed up the internationalization process of the brand and achieve all-round upgrade of the brand. At the same time, he also hopes to use the power of C Ronaldo to use the spirit of hard work and enterprising spirit to encourage Chinese men to bravely move forward on the road of life.
The chairman of the board of directors, Hong Wei, and the spokesperson C Luo, show the spokesperson authorization
Talking about the cooperation with the brand, C Ronaldo said that this is his first endorsement of the Chinese menswear brand. He is very honored to participate in the transformation and development of the brand's innovative fashion as a spokesperson on the occasion of the 40th anniversary of the establishment of the brand. . He appreciates the innovative spirit advocated by the brand and believes that both players and business managers are the most important qualities. At the same time, the unique Chinese and American studies presented by the brand are also one of the important reasons for attracting him. He believes that the cooperation with the plaque will be a collision and integration of Eastern and Western cultures. He is looking forward to witnessing the fashion of China as a participant.
Innovative fashion
As everyone knows, C Ronaldo is not only the king of the hegemony, but outside the green field, he is a full-fledged fashion gentleman. The handsome appearance, body-building figure and distinctive dress style make him always lead the international fashion trend and become the target of the global fans to imitate.
At the signing ceremony, C Luo changed the style of the past dress, and made a stunning appearance in the Chinese collar. It is understood that at the beginning of the cooperation between the two parties, the ä¸ç‰Œä¸ç«‹é¢† attracted C Ronaldo's attention with its unique design, exquisite craftsmanship and fashion innovation of Chinese elements. He said that the Chinese stand-up collar has a great oriental flavor compared with the suit. It has a high degree of recognition and can meet the dressing needs of different occasions. The subsequent fashion blockbuster filming will also be a very unique Chinese fashion tour for him.
Hong Hao set up the chairman to introduce the design concept to C Luo
As the pioneer of Chinese fashion, the Chinese brand was born in 2003. With its unique design and sophisticated craftsmanship, it is the perfect choice for Chinese men's clothing and temperament. In the process of continuous upgrading and reshaping, 柒 åˆ›é€ æ€§ creatively put forward the concept of “innovative fashion†to meet the needs of differentiated needs, realize the style fission, create a style subdivision based on different dressing scenes, and gradually form: light Luxury quality, exquisite details, wise and confident, extraordinary style of business fashion; advocating green, environmental protection, sustainable development, opening a new trend of low-carbon new green fashion; inheriting five thousand years of Chinese culture, with rich Chinese elements and spirit Inheriting the Chinese fashion of creating a new Chinese life; exploring the unknown and fearless challenges, changing the smart fashion of the future with science and technology; dare to dare to do it, it is different, with an international vision, forward-looking insights, reshaping the trend of fashion new benchmarks; It’s beautiful, it’s ingenuity, and it’s the oriental fashion that creates a benchmarking oriental aesthetic living space.柒 希望 hopes to enrich the product latitude through more stylized innovative design, stimulate brand vitality, create a unique fashion experience for Chinese men, and create a new style of lifestyle.
Innovation and upgrading
The brand has always believed that only innovation can drive the future, and truly achieve the quality of big countries and big country brands. After years of deep cultivation, the company has formed a multi-brand development pattern based on the smart fashion ecosystem (smart products, smart retail, intelligent logistics, intelligent manufacturing, intelligent office), in products, management, technology, culture, services, etc. Carry out all-round innovation and innovation.
In recent years, Haopai has carried out many valuable and in-depth explorations on brand upgrades: to join hands with many domestic stars to launch the “Earth Hour†charity event, and to promote the concept of green fashion; to join hands with Hollywood's popular IP “Justice League†to spread justice Spirit; cooperate with the National Museum of China to “wear the national treasure on the bodyâ€, and establish cultural confidence with fashion expression; join hands with Qinghua Academy, and take “One Belt, One Road†as the main line, and explore the beauty of China through 10 years of uninterrupted research and protection. With CCTV-1 "Great Country Brand", we will tell the brand story and innovation philosophy of the brand growth with a new perspective, and pass on the brand spirit of "Innovation, Win the Future" to the world...
Adhering to cultural heritage and fashion innovation, the brand has been leaping forward. Today, the brand has opened the road of brand upgrading with innovative attitude, and the cooperation with C Ronaldo is bound to bring more fresh and international elements to the brand. The in-depth development of the brand's innovative fashion, help create a sense of quality, international, full range of fashion products, to meet the current multi-dimensional, deep-seated, personalized needs of fashion consumption, to achieve brand internationalization leap, continue to lead the development of China's men's wear industry.
A shirt is a must-have clothe for women. It can be worn in the workplace or everyday. Suitable for outer wear or inner wear.
SHAOXING LIDONG TRADING CO.,LTD , https://www.lidonggarments.com