Affected by temperature, textile and footwear orders rose
Last week, Wenzhou Success Group Co., Ltd. shipped a group of hats to U.S. customers. This is already the tenth replenishment of European customers since November. This winter, France, Britain, Germany and other European countries suffered heavy snowfall and severe cold weather. Although this snow is far away thousands of miles away, Wenzhou's foreign trade companies have smelled business opportunities, and hot items such as hats, scarves and cotton shoes have become hot. Restocking is too late.
** Month is the season for winter warming products. "Many customers think that this winter is a very cold winter, so the amount of purchases has been increased earlier. We hope to make a profit from the cold wave." Foreign trade staff of the Municipal Livestock & Animal Products Foreign Trade Company Li Mr. said that the company's scarf orders this year increased by 15% compared to last year. According to the statistics of Wenzhou Customs, from January to November, the city exported 73.15 million US dollars of hats and scarves products, an increase of 20.27% over the same period of last year. The main export destinations were the European Union. The export share accounted for 37% of the total, and the EU export increased by 34.1%.
In order to catch up with this wave of cold waves, European merchants spared no expense in the face of intensive replenishment orders. Zhang Wei, general manager of Wenzhou Success Group Co., Ltd., was very surprised. Customers usually placed orders 3 months in advance and then took the sea. Nowadays replenishment European customers take their own pockets and air transport, a customer's replenishment bill cap will be more than 100,000. Listening to customers, Blizzard has caused a huge increase in the demand for warm goods, and many local hats have sold out.
Keep warm and waterproof is the first requirement for European customers to purchase warm goods. “Laowai is accustomed to heavy snow, so buyers have a stronger sense of cold protection.†Shao Jun, assistant to general manager of Bohai Foreign Trade Co., Ltd., said that the cotton shoes inside the shoes were Russia and other Nordic countries are very popular. Juyi Group's winter shoe orders this year increased by 35% compared with last year, higher than the company's total order volume growth rate.
“Lei Feng’s hat that can be wrapped around his head is very popular. On the one hand, it is a retro trend. On the other hand, it is warm and waterproof.†Zhang Wei said that there are plush covers on both sides of the Lei Feng hat, and the inside of the hat can be warm enough to keep warm. The snow cap must be made of waterproof material outside. There are only a few manufacturers that are currently in stock. When the hat is shipped out, it is in short supply.
Affected by the rise in raw materials such as cotton, the export price of warm goods rose by 30%. Many European customers have recently made preparations for next year's orders. In the past, orders for the next year were generally discussed after the Chinese New Year. However, customers are now booking early. At present, foreign trade companies in the city have begun to purchase raw materials in advance to cope with the increase in costs next year.
** Month is the season for winter warming products. "Many customers think that this winter is a very cold winter, so the amount of purchases has been increased earlier. We hope to make a profit from the cold wave." Foreign trade staff of the Municipal Livestock & Animal Products Foreign Trade Company Li Mr. said that the company's scarf orders this year increased by 15% compared to last year. According to the statistics of Wenzhou Customs, from January to November, the city exported 73.15 million US dollars of hats and scarves products, an increase of 20.27% over the same period of last year. The main export destinations were the European Union. The export share accounted for 37% of the total, and the EU export increased by 34.1%.
In order to catch up with this wave of cold waves, European merchants spared no expense in the face of intensive replenishment orders. Zhang Wei, general manager of Wenzhou Success Group Co., Ltd., was very surprised. Customers usually placed orders 3 months in advance and then took the sea. Nowadays replenishment European customers take their own pockets and air transport, a customer's replenishment bill cap will be more than 100,000. Listening to customers, Blizzard has caused a huge increase in the demand for warm goods, and many local hats have sold out.
Keep warm and waterproof is the first requirement for European customers to purchase warm goods. “Laowai is accustomed to heavy snow, so buyers have a stronger sense of cold protection.†Shao Jun, assistant to general manager of Bohai Foreign Trade Co., Ltd., said that the cotton shoes inside the shoes were Russia and other Nordic countries are very popular. Juyi Group's winter shoe orders this year increased by 35% compared with last year, higher than the company's total order volume growth rate.
“Lei Feng’s hat that can be wrapped around his head is very popular. On the one hand, it is a retro trend. On the other hand, it is warm and waterproof.†Zhang Wei said that there are plush covers on both sides of the Lei Feng hat, and the inside of the hat can be warm enough to keep warm. The snow cap must be made of waterproof material outside. There are only a few manufacturers that are currently in stock. When the hat is shipped out, it is in short supply.
Affected by the rise in raw materials such as cotton, the export price of warm goods rose by 30%. Many European customers have recently made preparations for next year's orders. In the past, orders for the next year were generally discussed after the Chinese New Year. However, customers are now booking early. At present, foreign trade companies in the city have begun to purchase raw materials in advance to cope with the increase in costs next year.