LAIDÉE Roland Idu Women 2016 autumn and winter new product release live report

In April, when the summer solstice of Guangzhou was not in season, when it was sunny and rainy, LAIDéE (Roland Idu), a minimalist business women brand devoted to literary and artistic atmosphere, was romantically playing the first “Winter Snow” of Nanguo in 2016.

The powerful and warm light of the natural and beautiful foliage and the distant “sun” make the animals and plants in the deer show a rich artistic conception in the light and shade of reality and movement.

16 autumn and winter product planning theme "smith" inspired by the Cuban artist Elsa Mora. The versatile artist, paper-cutting, painting, ceramics, and mixed media are all great. Of course, the most loved one is Elsa Mora's handmade mini-handbook.

Inspired by the combination of paper-cutting and light and shadow arts, the intricate and detailed lamp lanterns use hollowed-out art to visually give people the feeling of permeation and artistic enjoyment.

The life of the flowers was fleeting, and the British female sculptor Rachel Dein used this method to retain them: she put the plants in wet clay and poured them into plaster. Clay can capture the most intricate details of plants, but each mold can only be used once, so each piece is unique.

There is no lack of beauty in life. Our eyes are sometimes occupied by trivialities. The ability to maintain the beauty of nature and life is what LAIDéE brand always advocates. It lives on the horizon.

LAIDéE (Loren Idu) has always believed that every life is beautiful, and every state of life is unique. The Autumn/Winter 2016 product planning theme "Carpenter" was inspired by Rachel Dein's work and displayed ordinary plants with a different kind of beauty.

Inspire "beauty" and create "beauty". LAIDéE (Roland Idu) focuses on "beauty". During the conference, LAIDéE invited senior industry mentors to explain LAIDéE brand aesthetic marketing to brand partners, aiming to enhance the team's self and provide customers with more professional and high quality services.

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